Thirty-two Yukon merchants have registered for the “Shop Yukon” Christmas retail campaign as a mid-October participation deadline looms.
Now in its fourth year, the Shop Yukon retail promotion is designed to provide Yukon businesses with cost-effective advertising and marketing exposure. The program encourages customers to spend their holiday sales tax dollars in Yukon stores for a chance to win large cash prizes.
“We’re off to a really good start with 32 merchants already this year, but we’re definitely looking for more to step forward,” Yukon Chamber executive director Paisley Hopkins said. “We had 48 Shop Yukon merchants last year, and know we can surpass that total in 2012.”
Businesses have until Monday, Oct. 15 to sign up as a Shop Yukon location.
“Shop Yukon is a great way for Yukon merchants to invest in their business and community,” Hopkins said.
Drawing tickets will be distributed between Friday, Nov. 2 and Monday, Dec. 17 at all Shop Yukon locations. The more a customer spends, the better their chance of winning in the grand prize drawing set Dec. 20.
“The amount of prize money will be determined by how many businesses participate,” Hopkins said.
Confirmed 2012 Shop Yukon merchants are: 5-Star Storage, Orange Leaf Frozen Yogurt, Staples, YPS Community Education, Bad Brad’s BBQ, Polished Nail Salon, Farfalla Wines, Joe Cooper Ford, Auto FX, Synergy Wellness, Yukon’s Best Feed Store, Big O Tires, Integris Canadian Valley Hospital Gift Shop, Holiday Inn Express, Christian Brothers Automotive, The Fashion Flip, Walgreens, Loabi’s, Bloomin Outdoors, Blessings N Blooms, Enhance Your Natural Beauty, Speakeasy’s Wine & Spirits, Monarch Dental, Kumon Math and Reading Center, Louie’s Grill & Bar, Mimi’s Piece of Cake, Doyle Chiropractic, A Plus Jewelers, Best Feet Forward, Fowler’s Car Clinic, A&J Quick Lube, and Wal-Mart.
“Now is the time to add your name to the list!” Hopkins proclaimed in a challenge to prospective Shop Yukon participants.
Shop Yukon participation levels range from $250 to $850; both Yukon Chamber members and non-members are invited.
“Wal-Mart has stepped up to the plate as our first $850 ‘Santa Claus’ sponsor, and we certainly would welcome others,” Hopkins said.
There is added incentive for the Yukon Chamber to enlist businesses located within Yukon city limits in the Shop Yukon campaign. Starting this fiscal year, a major portion of the Chamber’s annual funding provided by the City of Yukon will be based on added sales tax revenue generated through Yukon merchants.
Shop Yukon has media partnerships with Champlin Broadcasting (True Oldies 99.7 and FAITH 1640AM), Dieco Outdoor Advertising, 1260 Productions, and The Yukon Review.
Marketing also is provided to Shop Yukon merchants through the Yukon Chamber website, newsletter, Facebook, and e-mail campaigns.
For more information about Shop Yukon 2012, contact the Yukon Chamber of Commerce at firstname.lastname@example.org or 354-3567.
CREDIT: THE YUKON REVIEW